If we were going to make merch, it was never going to be just about our brand.
It had to carry our history. It had to honour our people. It had to feel like us.

Hand-illustrated by a U.K based artist Kush, each of these limited-edition tees reimagines modern Pakistan through bold colour,
intricate storytelling, and familiar moments, from mango seasons and girl dinners to grocery shop nostalgia and late-night snacks.

We chose the best quality tees to print on, not just for its look, but it's what we stand for. The tees are designed to last, the kind that hold their shape and feels better every time you wear it. No flimsy fast fashion here.

Each piece is ethically printed by a design house in East London, with vivid inks and care that bring vibrant illustrations to life in full, layered colour. From the tiniest chutney label to the sparkle in our characters’ eyes, every detail is intentional.

And in true TCK fashion, you’ll spot our signature cats hiding in every single design.

Think of it as a South Asian “Where’s Waldo?” but better.